Urbian

BUSINESS TYPE

Digital Innovations, Technology, Internet

COMPANY OFFICES

South Africa

DURATION

4 months

← Back to customers

CLIENT

Urbian is a Cape Town-based digital innovations firm. By bridging the gap between consultancy and design house, they apply digital business transformation strategies and lean startup thinking.

$200K

LARGEST DEAL SIZE INTRODUCED

35%

HIGHEST OUTREACH RESPONSE RATE

3 417

LEADS SOURCED PER MONTH

Notable Connections

WALMART, FNB, TAKEALOT, JUNKMAIL, YELLOW PAGES, ECOBANK

THE TASK

We were recommended to the client through our network. Without a dedicated sales team, the agency lacked the workforce for PR and couldn’t reach prospects/clients with its proposals. We proved the hypothesis to be accurate, as well as that navigating legacy systems and closing deals are a hard slog.

THE OUTCOME

The client hypothesized that financial services, insurance, and retail companies would be ideal targets because these industries were reinventing themselves digitally on the back of technological disruption. Urbian lacked the necessary network contacts to access these sectors. During our time working together, we realized that “attractive” sells, that current and dynamic content is crucial for domain authority, and due to this, financial services companies need help evolving.

Get the best in B2B sales + marketing content from across the globe

Check - Elements Webflow Library - BRIX Templates
Thanks for subscribing to our newsletter
Oops! Something went wrong while submitting the form.
B2B Lead Generation & Demand Gen Sales Enablement Platform (SEP) Tool, Agency, Managed Service, Marketing, Build Pipeline, Build Revenue, RevOps, Sales Consulting